About Us

Founded in 2009 by Icelandic citizen Guy Gutraiman, Another Iceland is a premier travel company specializing in self-drive tours across Iceland.

The Concept of “Another Iceland”

The slogan Discover Another Side of Iceland ties directly into the agency’s philosophy. It invites travelers to go beyond Iceland’s well-known attractions like the Golden Circle or the Blue Lagoon and instead uncover hidden gems, cultural nuances, and unique perspectives on the land of fire and ice. This resonates particularly well with seasoned travelers who seek personalized, immersive, and authentic experiences rather than standard itineraries.

Our Motto: Excellence through dedication. Our team at Another Iceland is committed 365 days a year to planning and executing exceptional tours in Iceland. Each tour package is meticulously crafted by local experts who know Iceland’s natural wonders intimately. By incorporating feedback from our travelers, we continually refine our offerings to create the perfect vacation packages. Our singular focus has made us leaders in our field.

Your Holiday – Our Expertise!

• Experience: Annually, our team conducts thorough inspections of suppliers across Iceland. We reassess accommodations, services, and local operators to provide you with the most accurate information and ensure the highest level of service.
• Money-saving: By working directly with local suppliers, we eliminate expensive third-party fees. Our extensive knowledge of Iceland and our wide network of authorized tour providers guarantee you the best value for your money.
• Customer Service: We are here for you, always. Our 24/7 call center in Iceland is available to assist you with any questions or issues, ensuring a smooth and trouble-free trip.
• Book Early: Iceland’s high season is short and demand is high. Reserve your vacation early to secure the best available deals.

Licensed by the Icelandic Tourist Board: Another Iceland operates the website www.anothericeland.com and is licensed by the Icelandic Tourist Board as a registered booking and information service.

Explore Iceland… We’ll Take Care of the Rest!