Privacy Policy
Another Iceland ehf. is committed to protecting the privacy and personal data of all visitors and customers. This Privacy Policy explains what data we collect, how we use it, and your rights in relation to it.
This policy applies to all personal data processed through anothericeland.com and any related booking or communication channels. By using our website or services, you acknowledge the practices described below.
This policy may be updated at any time without prior notice. The current version is always available on this page.
Data Controller
What Data We Collect
We collect personal data only when necessary to provide our services or respond to enquiries. This may include:
| Category |
Examples |
| Identity data |
Full name, date of birth, nationality |
| Contact data |
Email address, phone number |
| Booking data |
Travel dates, accommodation preferences, group size |
| Payment data |
Billing address, card type (full card details are processed by our payment provider only) |
| Technical data |
IP address, browser type, pages visited, cookies |
| Communication data |
Emails, enquiry forms, and messages sent to us |
How We Use Your Data
We use personal data solely for legitimate business purposes related to providing our travel services:
| Purpose |
Legal Basis |
| Processing and managing bookings |
Contract performance |
| Sending booking confirmations and travel information |
Contract performance |
| Responding to enquiries and customer support |
Legitimate interest |
| Improving our website and services |
Legitimate interest |
| Complying with legal obligations |
Legal obligation |
| Sending marketing communications (with consent) |
Consent |
We do not sell, rent, or trade your personal data to third parties for marketing purposes.
Cookies
Our website uses cookies to improve user experience and analyse site traffic. Cookies are small text files stored on your device. You can control or disable cookies through your browser settings at any time.
| Cookie Type |
Purpose |
| Essential cookies |
Required for the website to function correctly |
| Analytics cookies |
Help us understand how visitors use the site (e.g. Google Analytics) |
| Preference cookies |
Remember your settings and preferences |
Disabling certain cookies may affect the functionality of the website.
Data Sharing
We may share your personal data with trusted third parties only to the extent necessary to fulfil your booking or comply with legal requirements. These include:
| Recipient |
Reason |
| Accommodation providers |
To fulfil hotel and guesthouse bookings |
| Car rental and motorhome suppliers |
To process vehicle reservations |
| Activity and tour operators |
To confirm activity bookings |
| Payment processors |
To securely process card payments |
| Icelandic authorities |
When required by law |
All third-party partners are required to handle your data in accordance with applicable data protection law.
Data Retention
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by Icelandic law. Booking records are typically retained for a minimum of 5 years for accounting and legal purposes.
Your Rights
Under the Icelandic Act on Data Protection No. 90/2018 (implementing the EU GDPR), you have the following rights:
| Right |
Description |
| Access |
Request a copy of the personal data we hold about you |
| Rectification |
Request correction of inaccurate or incomplete data |
| Erasure |
Request deletion of your data where there is no lawful reason to retain it |
| Restriction |
Request that we limit how we use your data in certain circumstances |
| Portability |
Request your data in a structured, machine-readable format |
| Objection |
Object to processing based on legitimate interest or for direct marketing |
| Withdraw consent |
Withdraw consent for marketing communications at any time |
To exercise any of these rights, please contact us at sales@anothericeland.com. We will respond within 30 days.
Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. Payment data is processed exclusively through secure, PCI-compliant payment gateways.
While we take every reasonable precaution, no data transmission over the internet can be guaranteed as 100% secure. By using our site, you accept this inherent risk.
Website Accuracy
Content on this website may contain inaccuracies, technical errors, omissions, or typographical mistakes. Information may be updated or changed at any time without prior notice. Another Iceland reserves the right to modify, add, or remove any content, services, or materials on this site at any time.
Visitors agree to use anothericeland.com in accordance with these terms. Any violations or damages caused by users of this site are subject to the laws of Iceland.
Governing Law
This Privacy Policy is governed by Icelandic law, in particular the Act on Data Protection and the Processing of Personal Data No. 90/2018. You have the right to lodge a complaint with the Icelandic Data Protection Authority (Persónuvernd) at www.personuvernd.is if you believe your data has been handled unlawfully.
Contact
For any questions, requests, or concerns regarding this Privacy Policy or your personal data, please contact us: